Once hailed as the future of retail, Amazon’s cashier-less technology is being withdrawn from its grocery stores across the US. The company is replacing its “Just Walk Out” system with Dash Cart, a smart shopping cart, citing customers’ reluctance to adopt the automated checkout experience, particularly in grocery settings where tasks like weighing produce complicate the process.
Amazon’s decision reflects a broader reassessment of self-checkout technologies by retailers, with concerns over increased merchandise losses from customer errors and shoplifting. Despite initial enthusiasm, Amazon Fresh stores have faced challenges in attracting customers since their inception, prompting the company to pause expansion plans and reevaluate its retail strategy.